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S_leve3 S_leve3
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Posts: 3311
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9 years ago
What is the gross rating points (GRP) for a media schedule that reaches 60 percent of homes with an average exposure frequency of 4 and impact of 1.5?
A) 15
B) 160
C) 360
D) 240
E) 10
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milestone23milestone23
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9 years ago
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