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Crafted Jewels is a jewelry manufacturer that sells its designs to various jewel
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Crafted Jewels is a jewelry manufacturer that sells its designs to various jewel
Crafted Jewels is a jewelry manufacturer that sells its designs to various jewelry retailers. The retailers often complain that the company's online store acts as a competitor and reduces their profitability. What type of conflict is this? Briefly explain.
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This is a case of multichannel conflict. It exists when the manufacturer has established two or more channels that sell to the same market.
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