In an advertising agency, which department is responsible for placing ads?
A) Media
B) Research
C) Business
D) Accounts Receivable
Not-for-profit organizations typically sponsor:
A) fund-raising events. B) life-cycle events.
C) hallmark events. D) All of the above
Intention is part of the process a consumer goes through once they have formed a perception of a product but have not actually purchased it.
Indicate whether the statement is true or false
Which of the following is NOT an example of direct marketing?
A) Mail
B) Catalogs
C) Online marketing
D) TV advertisement
Which of the following is NOT an example of a sales promotion?
A) Coupon
B) Contests
C) Personal selling
D) Cents-off deals
The second level in Maslow's hierarchy of needs is the need to feel safe.
Indicate whether the statement is true or false
Which of the following is false regarding asset management companies?
A) They are capable of performing an operations audit
B) There are a variety of ways they can work with an owner
C) They can work with the owner in completing the entity's strategic plan
D) They will rarely contract to complete the operations audit only
Hallmarket events are typically:
A) life-cycle events. B) corporate-sponsored events.
C) those that are sustainable and revivable. D) caused-related events.
In which of the following types of restaurant service is food placed on serviceware in the kitchen, and brought to the table by the server who then places individual portions on the guest plates?
A) French B) American C) Russian D) English
In the U.S., the rate of ventilation is described in terms of:
A) cubic feet per second. B) cubic inches per minute.
C) cubic yards per minute. D) cubic feet per minute.
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