You can shop for Gap clothes at any of their thousands of company-owned and franchise stores or online at Gap.com. Which business model does this illustrate?
A) Click-and-mortar retailing
B) Online-only retailing
C) B2B procurement
D) Fee-based content
E) Fee-based platform
Question 2 - On her last performance review, Marika's manager noted the following: Marika's technical skills are a strength to her department. She is able to effectively assist her subordinates if they have questions about their daily activities. Further, Marika's communication skills are top notch, and she is well liked by her employees and fellow coworkers. Moving forward, we would like Marika to grow in her ability to see the big picture and create strategic plans to implement organizational goals. Based on her performance review, Marika is likely which type of manager?
A) Middle manager
B) First-line manager
C) Top manager
D) Executive manager
E) Operations manager
Question 3 - The Wall Street Journal's online edition is not provided free to Internet users. Therefore, the primary revenue stream for this online version is probably:
A) sales of business products.
B) sales of business services.
C) investment advice.
D) subscription fees.
E) referral services.
Question 4 - Erin has methodically worked her way from being a first-line manager at the factory to the position of chief operations officer. Along the way, her need to demonstrate _____ skills has decreased, and her need to demonstrate _____ skills has increased.
A) critical, technical
B) critical, conceptual
C) technical, operational
D) conceptual, technical
E) technical, conceptual
Question 5 - What is usually the primary revenue stream for online auction sites such as eBay?
A) Access fees charged to get into the website
B) Sales of the many products that are available
C) Fees charged for selling products on the site
D) Advertising fees
E) Money collected for shipping charges
Question 6 - Jane is an operations manager for a manufacturing firm. She aspires to become chief operating officer at her company one day. Jane knows that in order to move from her current position to COO, she will need to improve her:
A) conceptual and managerial skills.
B) managerial and technical skills.
C) interpersonal and technical skills.
D) conceptual and technical skills.
E) conceptual and interpersonal skills.
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