When buying influentials and decision makers lack well-defined criteria for comparing alternative products and suppliers and they also lack strong predispositions toward a particular solution, they are operating in a stage of _____ problem solving.
A) cerebral
B) limited
C) selective
D) routinized
E) extensive
Question 2The three common types of non-probability samples are: convenience samples, judgment samples and simple random samples.
Indicate whether the statement is true or false
Question 3How quickly can you deliver the product is an example of a commitment signal.
Indicate whether the statement is true or false
Question 4The problem solving approach followed by an organizational buyer in a modified rebuy situation is:
A) limited.
B) selective.
C) routinized.
D) extended.
E) cerebral.
Question 5Perfect sampling frames usually exist in most circumstances.
Indicate whether the statement is true or false
Question 6The price is lower than I thought is an example of a commitment signal.
Indicate whether the statement is true or false
Question 7The problem solving approach followed by an organizational buyer in a new task buying situation is:
A) selective.
B) extensive.
C) cerebral.
D) systematic.
E) none of the answer choices
Question 8A sampling frame is:
a. A list of population elements from which you'll draw the sample
b. A list of population elements from which you'll conduct the survey
c. A list of population elements from which you'll conduct a census
d. All of the above
e. B or C
Question 9Gaining commitment should be a natural result if the salesperson has done a good job of uncovering needs, presenting appropriate solutions, and handling customer concerns.
Indicate whether the statement is true or false
Question 10As a result of poor delivery performance by a supplier of high quality metal components, Jim Houser, purchasing agent at Milton Toy Company, plans to consider a possible change in suppliers. This provides an illustration of:
A) the backlash effect.
B) routinized problem solving.
C) a modified rebuy.
D) a straight rebuy.
E) selective perception.
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