A(n) ____ network is a form of artificial intelligence in which a computer is programmed to mimic the way that people process information.
a. cognitive
b. neural
c. schematic
d. intelligent
Question 2A process that organizations can use to arrive at a consensus forecast is called Sales and
Operations Planning. Discuss the five steps used to implement this process.
Question 3Many companies use powerful computers to dig through volumes of data to discover patterns about their customers and products. This activity is called data ____.
a. mining
b. snooping
c. surveying
d. discovery
Question 4There are four types of forecast error measures that can be used. Name them, and choose one to discuss.
Question 5Bath and Body Works is a retail chain of bath and home fragrance products. Before entering a new geographic area, the company develops an index consisting of a ratio of local market potential in dollars (demand) to local market retailing space in square feet. If this ratio is below a predetermined level, the site is not considered further. However, if this ratio is greater than that level, further site-selection analyses are performed. This index is called the ____.
a. index of retailers
b. index of retail utilization
c. index of retail sales
d. index of retail saturation
Question 6Discuss how seasonality affects forecasts and give examples.
Question 7The population of a city is 230,000 and its annual per person expenditure on athletic shoes is 45 . If there are 64,688 square feet of retail space used to sell athletic shoes in this city, its index of retail saturation is ____.
a. 12.65
b. 79.01
c. 159.99
d. 1437.51