List the five levels of Abraham Maslow's hierarchy of needs. List from the lowest needs to the highest.
Question 2Some firms are moving towards increasing their number of suppliers in order to encourage competition and lower procurement costs.
Indicate whether the statement is true or false
Question 3When power is used to resolve conflict, the less powerful player can feel resentful and look to leave the channel arrangement as soon as another opportunity becomes available.
a. True
b. False
Indicate whether the statement is true or false
Question 4Which type of error occurs when potential respondents are improperly excluded before the sample is taken?
a. Type I error
b. sampling frame error
c. statistical error
d. list error
Question 5Explain the process of operant conditioning and how to maximize results using it.
Question 6The most important factor in vendor selection is usually financial health.
Indicate whether the statement is true or false
Question 7Channel members frequently bicker over prices and margins.
a. True
b. False
Indicate whether the statement is true or false
Question 8A researcher wants to study the members of the American Marketing Association and selects a sample from its membership list. The membership list is an example of a ____.
a. reverse directory
b. sampling frame
c. systematic sampling list
d. census
Question 9Using Pavlov's dogs as an example, explain the four stages of classical conditioning.
Question 10The first step in managing sourcing and procurement is to determine the type pf purchase.
Indicate whether the statement is true or false
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