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keant2 keant2
wrote...
Posts: 360
Rep: 0 0
6 years ago
If a respondent indicates that he drives a foreign car, then later, in the same questionnaire, identifies it as a Ford, the editor should
 a. change the Ford identification to unknown foreign.
  b. change the foreign identification to domestic.
  c. throw out both responses.
  d. determine which of the responses is correct.
  e. Any of these may be correct.

Question 2

Search engine Marketing and Social media marketing have little relationship to each other.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 3

Who can engage in unethical behavior with respect to sales promotions?
 a. manufacturers
  b. retailers
  c. consumers
  d. a and b
  e. a, b, and c

Question 4

The purpose of the coding process is to
 a. transform raw data into symbols.
  b. encrypt the raw data so that it is secure from unauthorized use.
  c. determine if the raw data meets minimum quality standards.
  d. detect incorrect or invalid responses.
  e. separate completed questionnaires from incomplete ones.

Question 5

Pay-per-click, PPC, advertising is sometimes referred to as Cost-per-Click, CPC advertising.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 6

General Mills is introducing a new line of barbecue sauce, and grocery retailers are requiring that General Mills pay them a per-store fee for their willingness to handle the new product. This fee is known as a ____ fee.
 a. placing
  b. purchasing
  c. selling
  d. slotting
  e. security
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3 Replies

Related Topics

Replies
wrote...
6 years ago
Answer to #1

e

Answer to #2

FALSE

Answer to #3

E

Answer to #4

a

Answer to #5

TRUE

Answer to #6

D
keant2 Author
wrote...
6 years ago
Words can't even express my thanks
wrote...
6 years ago
Pleasure is all mine
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