Training programs designed for experienced company salespeople generally are oriented toward product ...

Training programs designed for experienced company salespeople generally are oriented toward product information.
 
 Indicate whether the statement is true or false

Question 2

Sales of Schwinn's apartment-sized exercise machine have experienced a steady climb; however, the profits have been negative. The Schwinn exercise machine is most likely in the ____ stage of the product life cycle.
 A) decline
  B) growth
  C) initial
  D) maturity
  E) introduction

Question 3

Sporadic recruiting is more desirable than continuous recruiting because of the expense involved in the process.
 
 Indicate whether the statement is true or false

Question 4

The four major stages of a product life cycle include
 A) prosperity, recession, depression, and recovery.
  B) specialty, convenience, shopping, and unsought goods.
  C) decline, stabilization, exposure, and growth.
  D) introduction, growth, maturity, and decline.
  E) awareness, interest, trial, and adoption.

Question 5

Because salespeople are an expense to the company, yet they are the ones who generate revenues for the company, management must strive to achieve optimality in the size of its sales force.
 
 Indicate whether the statement is true or false

Question 6

The width of a product mix is measured by the number of product
 A) dimensions in the product line.
  B) features in each brand.
  C) items in the product line.
  D) lines a company offers.
  E) specialties a company offers.

Question 7

Among others, management recruits from within the firm or from recommendations of individuals by current employees.
 
 Indicate whether the statement is true or false