The goal of every channel member should be to minimize the suboptimization of the supply chain.
Indicate whether the statement is true or false
Question 2Complaints about state tax revenues lost to e-commerce have led to proposals for national what?
a. shipping costs
b. tax rates
c. broadband access
d. online standards
Question 3_____ occurs when an employee of one of the retailer's vendors steals merchandise as it is delivered to the retailer.
a. Vendor collusion
b. Vendor theft
c. Shorting
d. Employee theft
e. Employee shortage
Question 4Servicing and repair are probably one of the most difficult customer services for a retailer to manage.
Indicate whether the statement is true or false
Question 5You have recently been hired by a small retailer in your area. During a discussion with the owner, you notice that the owner's primary objective for being in business is to provide the customer with a real alternative. The owner is primarily using a _____ objective to focus the business.
a. market performance
b. financial performance
c. societal
d. personal
e. self-esteem
Question 6As a general rule, exclusive distribution is associated with specialty goods.
Indicate whether the statement is true or false
Question 7Which of these product categories is likely to have the highest shipping costs?
a. music
b. tickets
c. apparel
d. groceries
Question 8When a manufacturer quotes the same price for the same merchandise to buyers in Cleveland, Ohio; Los Angeles, California; and Orlando, Florida the manufacturer is probably quoting the retailers a _____ price.
a. zone
b. basing point
c. FOB destination
d. FOB equal
e. FOB shipping point
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