What is the difference between proactive and reactive motivators that spur a company to go international?
Question 2A common approach for coordinating work efforts is to rely on audio conferencing of skype type visual meeting at scheduled time intervals.
a. True
b. False
Indicate whether the statement is true or false
Question 3An Internet-based technology that enables both large and small businesses and organizations to utilize computer applications without having to have their own hardware, software, office computing space, and staff is called:
a. Raid systems.
b. Cloud computing.
c. RFID tags.
d. Mobile robots that delivery in large offices.
e. Computerized inventory system.
Question 4Which segmentation requirement may be adversely affected by expensive translation required to communicate with Indian consumers?
a. Measurability c. Stability over time
b. Substantiality d. Accessibility
Question 5What is an article directory?
A) A website where users submit articles for syndication.
B) A search engine for articles.
C) The steps required to prepare and write an article.
D) An online publication that accepts user-submitted articles.
E) An important element of a marketing strategy.
Question 6Describe three types of ownership in foreign direct investing.
Question 7Firms that centralize operational activities during global sourcing are likely to realize lower total cost of ownership, better inventory management, and improved performance to external customers.
a. True
b. False
Indicate whether the statement is true or false
Question 8Which of the following is not a relatively new type of technology that can have a major impact on marketing channels?
a. Uniform Product Codes
b. Smartphones
c. Mobile robots
d. 3-D modeling
e. Ultra-wideband technology
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