Large multinational firms like to maintain their established business relationships and, therefore, ...

Large multinational firms like to maintain their established business relationships and, therefore, frequently encourage their suppliers to follow them abroad. This results in _____, which is a major cause for the increase in foreign direct investment.
 a. derived demand
  b. variable demand
  c. latent demand
  d. enterprise demand

Question 2

Countries lacking foreign exchange for payment but rich in natural resources cannot benefit from buy-back or compensation trading.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 3

Gift wrapping paper on a grocer's shelf is an example of:
 a. Vertical integration.
  b. Scrambled merchandise.
  c. Retail assortment.
  d. Horizontal integration.
  e. Channel dysfunction.

Question 4

Most services do not lend themselves to a standardized strategy.
 
 Indicate whether the statement is true or false

Question 5

What is a social news site?
 A) A site that lets users submit links to sites that they find interesting.
  B) A site that lets users submit links to news stories or other web pages to be ranked and displayed.
  C) A discussion forum that discusses recent and relevant news stories.
  D) A site where users can select content from an assortment of major news outlets.
  E) A social network that focuses on recent and relevant news stories.

Question 6

The flow of imports that foreign direct investors often bring with them affect the host country in a variety of ways. Which of the following is a negative effect of foreign direct investment by multinational companies?
 a. Increase in average wage rates
  b. Decline in domestic sales
  c. Preventing possible partnerships
  d. Weakening of international trade position

Question 7

Counterpurchase requires a company to fulfill its countertrade requirements by purchasing products within a country unrelated to its primary business.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 8

Pure Play e-tailers, such as Amazon and Etoys, competing with bricks and mortar' companies is an example of what type of competition?
 a. Vertical
  b. Channel system
  c. Intertype
  d. Vertical Marketing systems
  e. Horizontal

Question 9

Coke is marketed using a standardized, undifferentiated strategy throughout the world.
 
 Indicate whether the statement is true or false

Question 10

In addition to stand-alone discussion boards, all of these sites include discussion boards as part of their features except:
 A) LinkedIn.
  B) Google.
  C) Yahoo.
  D) Microsoft Windows Live.
  E) All of these sites include discussion boards.

Question 11

Which of the following are defined as enterprises which own or control production or service facilities outside the country in which they are based?
 a. Innate exporters
  b. Multinational corporations
  c. Matrix organizations
  d. Joint ventures