The collaboration between public and private sectors in an attempt to initiate economic development is known by which of the following terms?
A) national endowment policy
B) national fiscal policy
C) national industrial policy
D) national globalization policy
Question 2Information technology has most likely increased the success and growth of international franchising operations by ________.
A) eliminating the need for corporate meetings to discuss quality control
B) improving communication between MNE managers and their franchisees
C) reducing Internet sales and the need for freight forwarding services
D) enabling franchisees to oversee all international tariff regulations
Question 3Which of the following most likely supports an ACC decision to enter into a licensing agreement with the Chinese firm?
A) Royalties from toys and apparel would be initially minimal.
B) The Wonder Cat concept could be easily counterfeited.
C) ACC would not have to invest much time or capital.
D) ACC would avoid paying U.S. taxes on Chinese exports.
Question 4Which of the following is most likely a problem for international franchisors?
A) Franchisees are unwilling to modify products for local needs.
B) Currency exchange rates reduce the profits of franchisees.
C) Franchisors cannot afford to send company executives to each franchise.
D) Franchisees use franchise knowledge to start a competing business.
Question 5Which of the following is most likely an advantage of franchising to franchisees?
A) cost-effective market entry
B) reduce costs and responsibilities
C) increase brand and customer loyalty
D) all of the above
Question 6Which of the following most likely makes it difficult to completely duplicate a food franchise in every global market?
A) different local ingredients
B) inconsistent training
C) unique trademarks
D) cultural issues