Workplace diversity benefits ________.
A) consumers
B) work teams
C) business organizations
D) all of the above
Ques. 2It is helpful to write very long paragraphs in persuasive messages to achieve the writer's purpose.
Indicate whether the statement is true or false
Ques. 3The expression cultures are inherently logical most closely means that ________.
A) knowing one's own cultural norms is all each person is responsible for
B) nearly all serious rules and values originate in deep-seated beliefs
C) physical appearances, such as clothing and hair, are not influenced by cultural norms
D) it is illogical to think that you would have similarities to someone from a different culture
Ques. 4AIDA refers to the four basic steps of the persuasive process, including announcing the intention, inferring the central appeal, dealing with objections, and asking the reader to take action.
Indicate whether the statement is true or false
Ques. 5Favorable trade agreements ________.
A) are causing markets to shrink
B) do not apply to third-world countries
C) are a passing trend
D) significantly open global markets to imports and exports
Ques. 6Ken is preparing a persuasive message for business owners in his community. Before he writes his message, he should try to understand the characteristics these owners have in common, such as their goals and educational status.
Indicate whether the statement is true or false
Ques. 7Ethnocentrism ________.
A) is a natural attitude inherent in all cultures
B) causes us to judge others by our own values
C) can be fueled by political conflict
D) is all of the above
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