When your analysis is complete, the analytical report should present your thinking in a compelling ...

Answer to #1

Answer: TRUE
Explanation: You're doing more than simply delivering informationyou're also analyzing a situation and presenting your conclusions. When your analysis is complete, you need to present your thinking in a compelling and persuasive manner.

Answer to #2

Answer: FALSE
Explanation: A slightly different approach is useful when your readers want to know what they ought to do in a given situation (as opposed to what they ought to conclude). The actions you want your readers to take become the main subdivisions of your report, and should be addressed prior to the conclusion.

Answer to #3

Answer: Writing analytical reports presents a greater challenge than writing informational reports, for three reasons. First, you're doing more than simply delivering informationyou're also analyzing a situation and presenting your conclusions. Second, when your analysis is complete, you need to present your thinking in a compelling and persuasive manner. Third, analytical reports often convince other people to make significant financial and personnel decisions, and these reports carry the added responsibility of the consequences of such decisions. When planning reports for audiences that are likely to accept your conclusionseither because they've asked you to perform an analysis or they trust your judgmentconsider using the direct approach, focusing immediately on your conclusions. This structure communicates the main idea quickly, but it does present some risks. A slightly different approach is useful when your readers want to know what they ought to do in a given situation (as opposed to what they ought to conclude). The actions you want your readers to take become the main subdivisions of your report. When structuring a report around recommendations, use the direct approach, as you would for a report that focuses on conclusions.

Answer to #4

Answer: C
Explanation: C) When focusing on logical arguments, if you guide readers along a rational path toward the answer, they are more likely to accept it when they encounter it. The two most common logical approaches are known as the 2 + 2 = 4 approach, in which you convince readers by demonstrating that everything adds up to your conclusion, and the yardstick approach, in which you use a number of criteria to decide which option to select from two or more possibilities.

Answer to #5

Answer: D
Explanation: D) When readers are potentially skeptical or hostile, consider using the indirect approach to logically build toward your conclusion or recommendation. If you guide readers along a rational path toward the answer, they are more likely to accept it when they encounter it.

Answer to #6

Answer: D
Explanation: D) Even if audiences trust your judgment, they may have questions about your data or the methods you used. Moreover, starting with a conclusion may create the impression that you have oversimplified the situation. To give readers the opportunity to explore the thinking behind your conclusion, support that conclusion with solid reasoning and evidence.

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