Most persuasive messages use an indirect approach.
Indicate whether the statement is true or false.
Ques. 2To convince a skeptical audience, which of the following should be done?
A) Use emotional manipulation.
B) Display expertise in the subject matter.
C) Provide objective evidence.
D) Allow time for research.
E) Include a benefit for quick decision making.
Ques. 3During the completion process for the persuasive message, which of the following matches the purpose and organization to the needs of the audience?
A) Revising for clarity and conciseness
B) Having an experienced colleague who knows the audience review the draft
C) Using design elements that compliment your argument
D) Meticulous proofreading
E) Matching the distribution method to fit the audience's expectation
Ques. 4When completing a persuasive message, which of the following helps determine the distribution process?
A) Design elements
B) Social media
C) Location of audience
D) Distribution method of competitors
E) Audience expectation and your purpose