Intellectual capital refers to ________.
A) the intangible assets and resources of an enterprise
B) the assets that do not contribute to an organization's profitability
C) the assets of an organization that can be sold to another organization
D) the assets belonging to an enterprise that are freely available to the public
Q. 2A company discovers that its Facebook page contains numerous complaints representing reasonable criticism from customers about its products. Which of the following is likely to be the best response to such criticism?
A) Leave the problematic content as it is in order to lend credibility to the page.
B) Remove the content immediately to avoid negativity toward the company.
C) Delete the content and notify the users about the deletion.
D) Block the publishers of such posts from making further contributions.
Q. 3Since the operational requirements for nonprofits are completely different from businesses, information systems do not offer any strategic uses to nonprofits.
Indicate whether the statement is true or false
Q. 4iTicket, an online event-ticketing site, recently discovered that most of its good seats for a widely anticipated concert were preemptively booked in bulk by brokers.
This resulted in a shortage of tickets that the public could have bought themselves. Which of the following would have best helped the brokers to book tickets in such large numbers?A) neural nets
B) dashboards
C) bots
D) mashups
Q. 5Asynchronous interaction in e-learning programs is achieved through virtual classrooms and chat sessions.
Indicate whether the statement is true or false
Q. 6Which of the following illustrates a practice that can dramatically reduce supply chain costs?
A) a supplier company depending on the sales of a market leader to supply products accordingly
B) a company replacing its supplier with another larger and more competitive supplier
C) a company supplying products directly to customers by omitting all middlemen
D) a company closely monitoring and tracking each and every inventory in its supply chain
Q. 7Identify the criteria on which the network types are categorized. Give an example of each category.
What will be an ideal response?
Q. 8________ are an extension of bad reviews where prosumers revolt and use an organization's site in damaging ways.
A) Viral attacks
B) Spoofs
C) Crackpots
D) Mutinous movements