What topics do functional strategies typically address? What will be an ideal ...

kmtz77

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6 years ago

What topics do functional strategies typically address? What will be an ideal ...

What topics do functional strategies typically address?

What will be an ideal response?

Q. 2

What are the two primary goals of marketing?

What will be an ideal response?

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anu30

wrote...

6 years ago

Ans. to #1

Functional strategies provide the resources, capabilities, and core competencies needed to accomplish the business and competitive strategies.

Ans. to #2

The two primary goals of marketing are to retain the customers that a company wants to retain and to attract new customers with whom a company desires to do business.

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