In the early 1960s, sociologist Herbert Gans moved into a newly developed suburb in New Jersey where he lived for two years, observing and interviewing his neighbors. In research terms, Gans conducted a _____ study.
a. documentary
b. experimental
c. survey
d. participant observation
e. secondary analysis
Question 2Beliefs, values, and norms are part of
a. cultural diffusion.
b. reentry shock.
c. nonmaterial culture.
d. material culture.
Question 3Riding in unmarked police cars to collect data on drug dealers is using:
a. a longitudinal survey.
b. a laboratory experiment.
c. participant observation.
d. a semi-structured interview.
e. secondary observation.
Question 4In context of Korean bathhouses, Korean women do not define a towel as something to be used to cover their bodies because they are influenced by
a. the media.
b. ethnocentrism.
c. cultural beliefs.
d. material culture.
Question 5A major drawback of open-ended interviews is that:
a. some interviews may not cover topics important to the research project.
b. information obtained will be somewhat different for each subject, and therefore unreliable.
c. researchers continuously have to make up new questions.
d. analysis of the information is a complex and time-consuming process.
e. respondents do not like open-ended interviews.
Question 6American sociologists studying Korean bathhouses would be struck by the
a. lack of self-consciousness regarding the body.
b. tense atmosphere.
c. private nature of the bath.
d. casual interactions between adult men and women.
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