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2yankees2 2yankees2
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Posts: 308
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6 years ago
Both the ethnocentric and geocentric approaches to international marketing advocate the concept of ________.
A) codetermination
B) standardization
C) customization
D) differentiation
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atree1157atree1157
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Posts: 231
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6 years ago
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2yankees2 Author
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#2
6 years ago
Helps a lot... Now I'm ready for my quiz
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