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Guest Guest
wrote...
5 years ago

Question 1.

One of the assertions of saying that a product has a life cycle is to recognize that products have a limited life.

• true

• false

Question 2.

Most product life cycles are portrayed as a scalloped shaped curve.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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MikaelDevostMikaelDevost
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Posts: 393
5 years ago
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