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wrote...
Posts: 197
A month ago
The situation where marketers introduce products that are not designed to sell, but are designed to manipulate consumers into choosing a similar but superior product is known as:

▸ the decoy effect.

▸ the anchoring effect.

▸ mental accounting.

▸ bundling.
Textbook 
Microeconomics: Principles, Applications, and Tools
Edition: 8th
Authors:
Read 105 times
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wrote...
A month ago
the anchoring effect.
wrote...
A month ago
Good timing, thanks!
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