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billyhilly billyhilly
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4 years ago
The story of USAA Insurance company's refund of premiums for military personnel in the Gulf War illustrates that:

▸ insurance companies are almost all open and generous.

▸ USAA makes significant profits through ridged cost controls.

▸ profits are not important to some successful companies.

▸ illustrated USAA's cultural value of treating customers the way you'd want to be treated.
Textbook 
Customer Service: Career Success Through Customer Loyalty

Customer Service: Career Success Through Customer Loyalty


Edition: 6th
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binvabinva
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4 years ago
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billyhilly Author
wrote...

4 years ago
Smart ... Thanks!
jaray75
wrote...

Yesterday
I appreciate what you did here, answered it right Smiling Face with Open Mouth
Turboturner
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2 hours ago
Helped a lot
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