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a8oobra a8oobra
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8 years ago
The fundamental reason America's most admired firms, including Wal-Mart, Proctor & Gamble and Disney, conduct extensive research is to _____.
A) increase sales
B) understand customer's needs, wants and demands
C) increase market share
D) maximize profits
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
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magnasmagnas
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8 years ago
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a8oobra Author
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#2
8 years ago
White Heavy Checkmark Correct!
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#3
8 years ago
Thanks for the feedback
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