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a8oobra a8oobra
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8 years ago
Charles Revson, founder of Revlon Cosmetics, once remarked, "In the factory, we make cosmetics; in the store, we sell hope." He was referring to the _____ level of the product.
A) "actual product"
B) "augmented product"
C) "core benefit"
D) "basic benefit"
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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8 years ago
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a8oobra Author
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#2
8 years ago
Thinking Face Makes sense, thank you
wrote...
#3
8 years ago
Good Slight Smile
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