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a8oobra a8oobra
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8 years ago
All of the following are characteristics of the introduction stage of the PLC, except which one?
A) Profits are usually negative or low because of low sales.
B) Lots of money is needed to attract distributors and build inventories.
C) Profits are usually negative or low because of high distribution and promotion expenses.
D) Educating the market remains a goal, but now the company must also meet the competition.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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8 years ago
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a8oobra Author
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#2
8 years ago
White Heavy Checkmark Correct!
wrote...
#3
8 years ago
Thanks for the feedback
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