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a8oobra a8oobra
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Posts: 3806
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8 years ago
All of the following are benefits of a standardized marketing strategy, except which one?
A) Marketers using a standardized strategy offer consumers what they want in each country.
B) Companies employing a standardized marketing strategy enjoy greater economies of scale.
C) Standardization helps keep costs down.
D) Companies using a standardized strategy enjoy a well-coordinated and uniform image.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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8 years ago
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a8oobra Author
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#2
8 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
wrote...
#3
8 years ago
Thanks for the feedback
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