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nailat nailat
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Posts: 2268
8 years ago
Paula Hillison sells a line of copy machines that feature a "quick change" toner cartridge. The empty toner cartridge can be replaced quickly, without any mess, in a matter of seconds. Which of the following statements represents the most effective presentation of this feature?
A) "We have recently developed the only office copy machine that features a quick change toner cartridge."
B) "After years of research and development, our engineers have developed a quick change toner cartridge."
C) "If you purchase one of our copy machines, you will enjoy the benefits of a quick change toner cartridge."
D) "All of our copy machines are equipped with a quick change toner cartridge, which means you no longer waste time replacing an empty toner cartridge."
E) "We have set a new industry standard with the quick change toner cartridge."
Textbook 
Selling Today: Creating Customer Value

Selling Today: Creating Customer Value


Edition: 13th
Authors:
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NicroNicro
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8 years ago
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