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te3la te3la
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7 years ago
Puma sells its edgy designs to trendy retailers but also sells its more mainstream products in stores such as Foot Locker. Which marketing mix element does this strategy illustrate?
A) place
B) branding
C) promotion
D) product
E) price
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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te3la Author
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#2
7 years ago
Very grateful for this, thank you
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