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Which of the following prohibits consumers from taking cash from manufacturers, suppliers, or their ...

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Which of the following prohibits consumers from taking cash from manufacturers, suppliers, or their ...

Which of the following prohibits consumers from taking cash from manufacturers, suppliers, or their representatives for making recommendations, reviews, or endorsements, unless full disclosure is provided?
A) the Council of Better Business Bureaus
B) the TARES Test of Ethical Advertising
C) the American Association of Advertising Agencies' Creative Code
D) the Federal Trade Commission
E) the Word of Mouth Marketing Association's ethics code

Textbook

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

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