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debbyFlynn debbyFlynn
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7 years ago
Which projective technique involves asking consumers to sort through a deck of photos and pick out visuals that represent something, such as typical users of the product or situations in which the product might be used?
A) story elicitation
B) fill-in-the-blanks
C) photo sorts
D) purpose-driven games
E) photo elicitation
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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debbyFlynn Author
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7 years ago
Good timing, thanks!
Gorgio_De
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Yesterday
Helped a lot
avance37
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2 hours ago
This helped my grade so much Perfect
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