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George just finished writing the copy for a pamphlet detailing the healthy food options at a chain ...

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7 years ago

George just finished writing the copy for a pamphlet detailing the healthy food options at a chain ...

George just finished writing the copy for a pamphlet detailing the healthy food options at a chain of fast food restaurants. The pamphlet will be available at the counter of each restaurant, giving customers the opportunity to find out more about the health value of different meal combinations before they order. George has written ________.
A) collateral material
B) overline material
C) underline material
D) taglines
E) slogans

Textbook

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

Read 225 times

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yam

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normie Author

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7 years ago

makes so much more sense now, thanks

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Aubrie T.

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3 years ago

Thank you!!!

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