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Diana55 Diana55
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7 years ago
The process of questionnaire development starts with two simultaneous tasks. One is to determine the data collection method. The second is to determine ________.
A) the need for disguise
B) the process which will be used to pre-test the questionnaire
C) sample characteristics
D) the schedule for internal and client review
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
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6l46l4
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7 years ago
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Diana55 Author
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#2
7 years ago
Absolutely correct, just confirmed!!!
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