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Diana55 Diana55
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7 years ago
Which of the following is NOT an important consideration in writing the body copy for a concept?
A) use short paragraphs
B) avoid sentence fragments
C) keep all word length to seven letters or less
D) use active, declarative sentences
E) keep overall length short
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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6l46l4
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7 years ago
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Diana55 Author
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#2
7 years ago
Thanks once again, you've been extremely helpful this semester
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