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Contesso Contesso
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7 years ago
Product and market opportunities in a postindustrial society are more heavily dependent upon new products and innovations than in industrial societies. An example of this would be:
A) Nestlé marketing Bono brand cookies in Brazil.
B) Coca-Cola company developing a beverage Vintago in low-income countries.
C) New e-commerce markets for interactive forms of electronic communication.
D) Hermes creating handbags called Amazonia.
E) India's Suzlon Energy using wind-driven turbines.
Textbook 
Global Marketing

Global Marketing


Edition: 7th
Authors:
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somemossomemos
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7 years ago
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