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Contesso Contesso
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7 years ago
Authors Prahalad and Hammond have identified several assumptions and misconceptions about the "bottom of the pyramid" (BOP). Explain these assumptions, giving examples.
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Global Marketing

Global Marketing


Edition: 7th
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somemossomemos
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Contesso Author
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7 years ago
Smart ... Thanks!
my2redeyes
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Yesterday
Thanks
cipcal
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2 hours ago
Correct Slight Smile TY
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