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Contesso Contesso
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7 years ago
In 2006, there was a big controversy in the United States after a British company, Peninsular & Oriental Steam Navigation, was acquired by Dubai Ports World. This controversy clearly outlined some of the challenges in the global marketplace. Using this as an example, discuss the challenges that confront a global marketplace.
Textbook 
Global Marketing

Global Marketing


Edition: 7th
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ko-evolveko-evolve
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7 years ago
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Contesso Author
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Brilliant
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Thanks for your help!!
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