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Jeleci Jeleci
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7 years ago
An unstructured, exploratory research methodology based on small samples intended to provide insight and understanding of the problem setting is called ________.
A) quantitative research
B) qualitative research
C) descriptive research
D) causal research
E) secondary data
Textbook 
Basic Marketing Research

Basic Marketing Research


Edition: 4th
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banterobantero
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7 years ago
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Jeleci Author
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7 years ago
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