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chinka chinka
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8 years ago
Marketing and consumer behavior stem from the ________, which maintains that the essence of marketing is satisfying consumers' needs, creating value and retaining customers.
A) product concept
B) selling concept
C) societal concept
D) production concept
E) marketing concept
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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handsome93handsome93
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8 years ago
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chinka Author
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8 years ago
Correct Slight Smile TY
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this is exactly what I needed
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2 hours ago
Thanks for your help!!
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