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dorean dorean
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7 years ago
To combat fast-forwarding by consumers who wish to avoid TV commercials, marketers are increasingly turning to ________, where the line between television shows and ads is virtually nonexistent.
A) broadcast media
B) advertorials
C) infomercials
D) buzz marketing
E) product placements
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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handsome93handsome93
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7 years ago
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dorean Author
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7 years ago
Works, thanks
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