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Makers of dance games made to be played on home television sets have learned that their primary ...

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Makers of dance games made to be played on home television sets have learned that their primary ...

Makers of dance games made to be played on home television sets have learned that their primary market for this product is girls and young women, so their advertisements target people in this group. This is an example of what kind of consumer marketing segmentation?
A) psychographic segmentation
B) benefit segmentation
C) geographic segmentation
D) demographic segmentation
E) user-rate segmentation

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AllenZ Author

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6 years ago

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