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darthmouse darthmouse
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7 years ago
ElectroInc produces cell phone accessories and sells them to firms such as Apple and Samsung. Apple and Samsung put their own brand names on ElectroInc products before selling them to end-users. Which term best describes ElectroInc? 
A) retailer
B) wholesaler
C) branded manufacturer
D) specialized manufacturer
E) private-label manufacturer
Textbook 
Marketing Channel Strategy

Marketing Channel Strategy


Edition: 8th
Authors:
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YennYenn
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7 years ago
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darthmouse Author
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#2
7 years ago
Ty
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