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revmitchell revmitchell
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Posts: 1059
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7 years ago
Return on objective (ROO) measures how well a sponsorship performed against the objectives set prior to execution.
True or False?
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
Read 94 times
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Sports Marketing (Fetchko, Roy, Clow)
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kromonoskromonos
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7 years ago
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revmitchell Author
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#2
6 years ago
ty for the help
Sports Marketing (Fetchko, Roy, Clow)
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