The first steps of an industry analysis involve defining the industry and analyzing potential future ...

Michelle Kelly

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The first steps of an industry analysis involve defining the industry and analyzing potential future ...

The first steps of an industry analysis involve defining the industry and analyzing potential future changes in the industry.
A) True
B) False

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Strategic Marketing

Edition: 1^st

Authors: Mooradian, Matzler, Ring

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Michelle K. Author

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great answer

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