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Michelle Kelly Michelle Kelly
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7 years ago
A firm sets high prices for a product innovation and lowers the price as the product moves into other stages of the product life cycle. The firm is most likely using a pricing strategy of ________.
A) product positioning
B) maximum current profit
C) market penetration
D) market skimming
Textbook 
Strategic Marketing

Strategic Marketing


Edition: 1st
Authors:
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tekniateknia
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7 years ago
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Michelle K. Author
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6 years ago
great answer
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