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Rgary Rgary
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6 years ago
People's moods and behaviors are strongly influenced by their physical surrounding. Two dimensions, ________, determine whether a shopper will react positively or negatively to a store environment.
a. color and size
b. size and activity
c. arousal and pleasure
d. perceived risk and level of involvement
e. motivation and self-concept
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Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
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OrmfnOrmfn
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6 years ago
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Rgary Author
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Correct Slight Smile TY
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Smart ... Thanks!
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