Top Posters
Since Sunday
New Topic  
Pandos Pandos
wrote...
Posts: 998
Rep: 1 0
6 years ago
Saturn car company started a trend with its value pricing strategy of giving customers one price and one price only. The Saturn Web site gave detailed price information without the need for or involvement of a salesperson. What pricing objective did Saturn use?
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
Read 47 times
2 Replies
Replies
Answer verified by a subject expert
OrmfnOrmfn
wrote...
Top Poster
Posts: 586
Rep: 6 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Pandos Author
wrote...
5 years ago
Thank you for your help
New Topic      
Explore
Post your homework questions and get free online help from our incredible volunteers
  1253 People Browsing
Related Images
  
 634
  
 527
  
 602
Your Opinion
Who will win the 2024 president election?
Votes: 3
Closes: November 4