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alperkilic alperkilic
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6 years ago
A company which manufactures colour printers offers a printer as a loss leader knowing that the unique toner cartridges required by the printer can be sold for a considerable profit. This is an example of a ________ pricing policy.
A) captive-product
B) customary
C) product bundling
D) prestige
E) fixed-variable
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THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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Lucas_RiverPlaLucas_RiverPla
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alperkilic Author
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#2
5 years ago
Thank you!
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