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alperkilic alperkilic
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7 years ago
Which of the following is not an example of a contractual type of vertical marketing system?
A) Weston Bakeries being both a manufacturer and distributor
B) a group of independent hardware stores that join forces to establish a distribution centre
C) a franchise operation of retailers such as Kentucky Fried Chicken or McDonald's
D) a wholesaler-sponsored voluntary chain such as IGA
E) a manufacturer-sponsored group of wholesalers such as Pepsi-Cola bottlers across Canada
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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RainbowRisingRainbowRising
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7 years ago
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