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Home Q & A Board Other Fields Homework Help Business Marketing
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silverwing silverwing
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6 years ago
Which of the following is the best definition of marketing research? Marketing research is:
A) the activity of analyzing secondary information and providing executives with timely reports.
B) the process of designing experiments that provide decision makers with causal information.
C) the linking of consumers with information managers.
D) the process of analyzing existing information so that decision makers can make better decisions.
E) the process of designing, gathering, analyzing, and reporting information that may be used to solve a specific marketing problem.
Textbook 
Basic Marketing Research: Using Microsoft Excel Data Analysis

Basic Marketing Research: Using Microsoft Excel Data Analysis


Edition: 1st
Authors:
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Basic Marketing Research: Using Microsoft Excel Data Analysis, First Canadian Edition (Burns, Bush, Nash)
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SenalayaSenalaya
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6 years ago
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silverwing Author
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#2
6 years ago
Tough marketing course made easy by you
Basic Marketing Research: Using Microsoft Excel Data Analysis, First Canadian Edition (Burns, Bush, Nash)
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